Pictured above: Pureology's PureVolume ThickeningMist.
The product is specifically designed to pump up the volume and maximize color retention of salon-perfect hair color. My hair smelled good, felt soft and had a healthy shine. I also felt great about using a brand that only uses certified organic botanicals, 100% vegan and never tested on animals!
Where to buy it in Chicago? Find out now!
We wanted to understand the science behind the product, so we contacted Pureology. Here’s what we found out:
Product Benefits & The Science
AntiFadeComplex: A special formula concocted by Pureology consisting of antioxidants and UVA/UVB sunscreens. This technology maximizes color retention and protects hair from thermal damage.
Volumizing Technology: The technology works from within the hair, penetrating the hair shafts and creating a lightweight volume, while increasing your hair’s shine and color vibrancy.
Organic Botanicals (Lemongrass, Papaya, Ginseng): Lemongrass – delivers fullness and shine, Papaya – conditions and brings softness to your natural hair, Ginseng – nourishes and rejuvenates your hair and scalp.
ZeroAlcohol Formula: The ZeroAlcohol Formula is self-explanatory – basically, no more dull or dry hair. It provides lightweight, flexible control without the sticky residue, while eliminating flyaways and minimizing static.
Signature AromaTherapy Blend of Ylang Ylang, Lemon and Chamomile: Scents that keep you invigorated and refreshed throughout the day.
How to Use
Simple and low maintenance. Simply separate your hair into sections and spray each section evenly. Style as usual. Apply the PureVolume ThickeningMist and blow dry with a round brush.
Hair Products Gone Green
All of Pureology’s products are exclusively 100% Vegan and involve no animal testing. They also only use certified organic botanicals along with their ZeroAlcohol formula and ZeroSulfate shampoos.
Where is Pureology?
Pureology can only be guaranteed authentic when bought directly from a salon. Pureology products are available at participating salons in Chicago. Visit www.pureology.com for salons.
You might also enjoy: